Yes. Our product has high quality, pure and tasty, natural, hygienic, fresh and trendy drinks. Our coffee beans are roasted in local. Therefore our price is more reasonable and affordable than the others.
Is the market's population growing, remaining static, or shrinking? Is the demand for your product or service growing, remaining static, or shrinking?
Yes. There are mostly office peoples love our coffee and they enjoy quality life. So they willing to spend on high quality product. We need to open more outlet in the different office building to full-fill the demand of our coffee.
Is the product or service safe and reputable?
Our product is safe and taste good. We have own factory and farm for the roasted beans. So, it is fresh without taking long period to import from other country. Our roasted beans are high quality which produce fresh, and rich-brewed beverages. Besides of coffee and drinks, we also provide food like pasta, lasagna, and sandwiches. We do have a great environment provided for our customers to enjoy their food and drinks. Free wifi also provided to the customers at every store. So customers can enjoy their coffee while surfing.
Is the product or service a passing "fad" or is it a durable business idea?
Yes. San Fracisco Coffee is a worldwide company that sells finest coffee for over 16 years until now. As strong as the product is good quality, good service and promotion. It is definitely a durable business idea.
What will the competition, direct or indirect, be in your sales territory? Do any other franchises operate in this general area?
Yes. There are some of the competition sell the same things like us like coffee, food and dessert. There are other franchises operate in the same area like Ben's, journal by plan b, chawan and others more.
How many years has the franchiser been in operation? Does it have a sound reputation for honest dealing with franchises?
16 years.
How many franchise outlets now exist? How many will there be a year from now? How many outlets are company owned?
There are 2 franchises and 33 outlets.
How many franchises have failed? Why?
No franchises have failed but yes to the outlet. There are 2 outlets have failed because of breach of contract.
How many franchises have left the system within the past year? What were their reasons for leaving?
No.
What service and assistance will the franchiser provide? What kind of training program does the franchiser offer? How long does it last? What topics does it cover? Does the franchiser offer ongoing assistance and training?
For the training program, the new employer need to attend a training course on the method of preparing a coffee drink, serving and other knowledge about SFC. This training course will be held in different outlet in different time as well. New employer had to attend the training course according the training turns. if the found the employee is not so good in performance. They can send the employee to the training as well.
Will the franchise perform a location analysis to help you find a suitable site? if so, is there an extra charge for doing so?
Depends on the franchisor.
Will the franchisor offer you exclusive distribution rights for the length of the agreement, or may sell it to other franchises in this area?
No. It won't be sold.
What facilities and equipment are required for the franchise? Who pays for construction? Is there a lease agreement?
The facilities and equipments are brew machine, table, chair, cashier, food and others. These facilities are all paid by SFC.
How much is the franchise fee? Exactly what does it cover? Are there any confining fees? What additional fees are there?
Depends on the brand and marketing. The franchise fee is around 100k which cover the licensing fee, store built up and custom design. The other fees are actually covered by SFC.
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No. Within 5 years and need to cover the expenses.
Does the franchiser offer a written contract that cover all the details of the agreement? Has your attorney and your accountant studied its terms and approved it? Do you understand the implication of the contract?
Yes.
What is the length of the franchise agreement? Under what circumstances can it be terminated? If you terminated the contract, what are the cost to you?
5 years. There are penalty fees.
Are you allowed to sell your franchiser to a third party? Does the franchisor reserve the right to approve the buyer?
No.
Is there a national advertising program? How is it financed? What media are used? What helped is provided foe local advertising?
Yes. 2 %. Almost all the advertisements are done locally. Newspaper, banner and flyer are the media of the advertisement.
Once you open for business, exactly what support will the franchiser offer you?
Training.
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